Facebook – So What’s the Point?

As social media marketing continues to grow and gain momentum, businesses are jumping on board before really knowing what it's all about and understanding why it's important to integrate their social media marketing strategy with their existing marketing strategy. According to the 2013 Social Media Marketing Industry Report, 92% of the 3,000 marketers surveyed were currently using Facebook and 66% plan on increasing their activities. With over 1 billion people currently using Facebook and spending an average of 30 minutes plus per day using this platform, there is no question about it, your business needs to get social but the question I get asked all the time is "So what's the point?"                      So What's the Point? This question is usually asked by businesses who haven't taken the leap into the world of Facebook but are certainly wanting to.  Below are 3 reasons why your business should have an online presence using Facebook. It provides businesses with the ability to create & grow an engaged community of customers and potential sales leads beyond your local area; Virtual Networking - it's the new word of mouth marketing; and It's all about engagement & adding value to your community. The key to your success when using Facebook lies in your ability to: •  Engage your followers; •  Listen to them; and •  Balance the content you are publishing   So if you're still a little confused or just simply don't have time to set up your page, contact us via kristie@jmkbizsolutions.com.au - we'd be happy to help! Keep an eye out for our next blog in our Facebook series - Profile vs Page - Which one is right [...]

By |2017-01-12T01:21:46+00:00November 17th, 2013|Facebook, Networking, Tips|0 Comments

Networking – Do you dread the question “So What do you do?”

When I first made the decision to go out on my own and started my Virtual Assistant business I dreaded meeting anyone new and being asked THAT question.  So Kristie - WHAT DO YOU DO? My usual response was I'm a Virtual Assistant.  This usually got me the blank stare, no response - utter silence.  I'd be stammering for something else to say to keep the conversation going.  Um well I provide admin support for businesses but I work from home.  More often than not within 30 seconds I got the standard response - It was nice to meet you Kristie; I might catch up with you later. I would always go home asking myself why don't I meet any business contacts that are interested in what I do.  Eventually it dawned on me.  It was my response.  That first response is crucial as it's their first impression of what you do and here I am giving them a 2 word answer they probably have NO idea what it is, nor what it means and immediately they are thinking to them-self - "how can I get away politely". It was like a light bulb moment.  I needed to portray what I did in a way that people would understand and more importantly want to know more. So, it was back to the drawing board for me to really think about what I did as a Virtual Assistant, how our admin support can help business reach their potential and more importantly why use us. It was that simple - three key things: WHAT is it you do; HOW your services can help; and WHY use your organisation. So based on these three key points my brief 30 [...]

By |2017-01-12T01:21:46+00:00January 21st, 2013|Networking, VA Industry|0 Comments

Facebook for Business – Tuncurry Village

Tuncurry Village - Facebook for Business Info Hour I would like to thank the wonderful businesses from Tuncurry Village who attended the Facebook for Business Info Hr last night held at Beaver Novello Moss in Tuncurry. For your copy of the presentation, please click the link below: Tuncurry Village Facebook Info Hr    

By |2013-05-27T02:22:38+00:00November 28th, 2012|Facebook, Networking|0 Comments

Networking with Women in Business

    Working from home as a Virtual Assistant I always love the days when my business takes me out of the house to talk to people in person.  Today was one of those days.  I was lucky enough to present at our Women Business Buddies Networking Lunch on Tips & Tricks to Improve your Business Administration. I am always inspired after talking to the Women at this lunch as its not all about me, my business and the VA world. I love hearing about their business and I usually learn something along the way. Today it was wonderful to hear about some local women who have been in business for 17 and 29 years.  WOW - what an achievement, and here I am proud of my business after 2 years.  2 years seems like an eternity but in the scheme of things, my business is still in its toddler years. When I moved to the Great Lakes area 2 years ago, the Women Business Buddies Networking lunch was my first introduction to the local area and my first step in "Networking" and getting my business out there. It was such a fantastic experience that I have been to every one since and I am proud to support & offer my time to assist with this wonderful program the Great Lakes Council provides our community. To the women that attended today's lunch I thank you for the encouragement you gave me following my presentation and I look forward to hearing from you about any Tips & Tricks you'd like to learn about to improve YOUR business administration. Incase you get stuck down the track, here is the handout from today's session to help you along [...]

By |2017-01-12T01:21:47+00:00September 26th, 2012|Networking|0 Comments
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